Entrepreneurship

Achieving Effective Content Distribution

Creating excellent content is a key element of optimising your online presence, but once you have created fantastic information you need to disseminate it.

Millennials Won’t Quit Facebook and Twitter

Millennials are expected to make online sharing a lifelong habit, according to new research from Pew Internet and Elon University. In an online survey of 895 technology stakeholders and critics, 67 percent agreed with the following statement:
“By 2020, members of Generation Y (today’s “digital natives”) will continue to be ambient broadcasters who disclose a great [...]

Branded Entertainment is More Than Advertising

If branded entertainment is done right, it engages an audience, it informs and enlightens, it entertains and amuses, it’s meaningful and memorable and potentially viral.

Strategies for Dominating Social Media Marketing

By utilizing social media marketing and concentrating on these 5 important criteria, any business can potentially expand website traffic, sales leads and easily reach targeted customer bases.

Reasons Why Social Media Strategies Fail?

If you want to be online, you have to be convinced about the power of social online marketing. Most companies have hired a social media marketing management firm who are responsible for devising a social media strategy for the company.

Buzzwords That Can Land You a Freelance Assignment

In advertising, there are certain buzzwords that are synonymous with selling more, e.g. free, save, win, etc. As a freelance writer, if you become intimate with buzzwords that sell, you can make your communication more effective – and land more freelance writing jobs.

Are You Violating the Social Media Code of Conduct?

Statistics say that over 1 million new users join Facebook or Twitter every week. Amazing! Sadly however, few marketers or businesses are doing ‘it’ successfully, and all because of four mistakes.

Five Golden Rules of Successful Article Marketing

You might write great articles. But are you following the five golden rules of marketing your article successfully? If not, here are five golden rules for you…

SEO for Social Media

Search engines rate all websites based on their internal criteria, and this increasingly includes Social Media pages such as Facebook. With that in mind, let’s consider five key ways you can apply SEO techniques to Facebook in order to drive interest.

Using Twitter for Business

Have you thought about using Twitter to market your business? Twitter is free, and available to small and large businesses.