How NOT to Interview a Celebrity!

They say “Silence is Golden”. I believe in this saying. However, since I am a journalist, I sure have to question people to write my stories. However, I don’t talk or interrupt, when an interviewee is talking. And that’s what BusinessWeek’s Tech Columnist Sarah Lacy did, when she was interviewing on-stage, possibly the world’s youngest self-made billionaire and CEO of Facebook, Mark Zuckerberg at South by Southwest Interactive (SXSWi) in Austin, Texas, US.

If you look through the video file below, you can see how Sarah interrupts Zuckerberg, whenever he opens his mouth to speak. Also, it seems as if she’s trying to flirt with him. Moreover, in one of section of the video, she just goes on chattering and expects Zuckerberg to answer. Zuckerberg seems a bit annoyed with this and explains, “You have to ask a question.”

CNet’s Daniel Terdiman has her take on the entire subject. Audience members, it appears, did not appreciate Lacy’s interjections with her own anecdotes, her inability to form a question, and her general fawning over her interview subject.

After the interview, which drew outbursts from the audience, Lacy explained what the hell went down. Check out the video below:

It’s surprising how she blames the attendees for causing such a commotion that SXSW will never get high-profile guests again! Such a joke!!

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